According to an article found in the New York Times published today, Ugly Betty isn't just a popular show in television but a show displaying the importance of graphic design, interior design, and fashion. It's a show that thrives on the importance of image and visuals and after relocating from Los Angeles to New York City, the producers are able to use real shots. The imagery of the show is essential to displaying the story behind it and the office and display sets are as important as the script.
Personally, I am a big fan of this show but before reading the article I never realized how important graphic design was to the show. The show is based on the communications part of business and when watching the show I realized how a graphic in the background can make or break the set. Within the article Patricia Field design coordinator of the show explained the story of Ugly Betty is in the point of view of Betty and her feelings about the industry therefore the sets have to be over the top. The designs are based on showing "average" people the glamorous and colorful world of fashion and magazine journalism.
Lastly, the show has integrated New York designers to the show in order to represent the real essence of the city. I think it's great to have a show that represents the importance of color and imagery and to show how important graphic design is to a show or image. Many don't understand this importance but a show like Ugly Betty not only represents a good message it also reminds the audience of what a color or thin line can do to a background.
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